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Seidler Equity to buy Rawlings from Newell Brands

Newell Brands Inc. has signed a definitive agreement to sell Rawlings Sporting Goods Company, Inc. to a fund managed by Seidler Equity Partners, PE Hub reported. The gross proceeds of the sale are expected to be about $395 million. Founded in 1887 and based in St. Louis, MO, Rawlings Sporting Goods Company is a manufacturer and marketer of sporting goods. Major League Baseball will co-invest with SEP on the transaction.


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